Integrations
Your CRM Doesn't Just Store the Activity. It Powers the Revenue Loop.
Kryva is built around HubSpot, not bolted on next to it. The CRM carries your business context, Kryva acts on it, and everything that happens writes straight back.
01 — HubSpot capabilities
What Kryva does in HubSpot today.
HubSpot is where Kryva reads context and writes outcomes. These are the capabilities Kryva supports right now — no aspirational list, no unnamed roadmap.
Create and update contacts
New prospects are created; existing records are kept current as engagement happens.
Create and update companies
Target accounts and their records are created or updated alongside the contacts.
Update activities
Outreach and replies are logged on the records your team already works from.
Maintain outbound activity context
Every touch, reply and outcome stays attached to the account, so the story is never lost between tools.
02 — The revenue loop
HubSpot sits in the middle of the loop.
Context flows out of your CRM, Kryva turns it into account, persona and intent intelligence, engagement runs, and replies and meetings flow back into HubSpot. Your CRM is not the archive at the end of the process — it's the engine the loop runs on.
03 — Enrichment architecture
No proprietary prospect database.
Kryva does not rely on maintaining its own proprietary prospect database. Instead, it can connect with external enrichment and research providers, retrieving information when a run needs it rather than serving records that have been sitting in someone else's warehouse.
- · External enrichment and research providers, connected on demand
- · Company websites and public signals as first-hand sources
- · Sources cited in every personalised line, so you can check the data yourself
We don't claim guaranteed freshness or accuracy on third-party data — no provider can promise that. Which is exactly why Kryva shows you where every claim came from before you approve it.
How a record reaches Kryva
Your HubSpot records and your target account list
External enrichment and research providers, queried when the run needs them
Company websites and public signals, fetched live
Context packet assembled — with every source attached
3-month pilot
Connect HubSpot. Start the loop.
We run Kryva on your real target accounts — you judge us on meetings.